Brand experience

3bolts

January 22nd, 2014

Making Connections Part 2 – Eye Tracking & User Experience Testing

Eye tracking helps to make informed design decisions that bridge cultural backgrounds.

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logo_article_thumb_greyBG

September 19th, 2011

Brand your website. Just don’t put a logo on it.

A brand is what people think and feel about a company, their product or service. Your brand IS NOT your logo, so why do we insist on putting it on every website we design?

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